General Marketing Ebooks

Concept Research in Food Product Design and Development ebook cover
Buying In: The Secret Dialogue Between What We Buy and Who We Are ebook cover
Trading Up: Why Consumers Want New Luxury Goods--and How Companies Create Them ebook cover
The Complete Idiot's Guide to Guerrilla Marketing ebook cover
How to Say It ebook cover
Relevance: Making Stuff That Matters ebook cover
Make Your Business Survive and Thrive! ebook cover
Motivational Marketing ebook cover
Gimme! The Human Nature of Successful Marketing ebook cover
Marketing to the Social Web: How Digital Customer Communities Build Your Business ebook cover
Flexible Product Development: Building Agility for Changing Markets ebook cover
Email Marketing By the Numbers ebook cover
The Adweek Copywriting Handbook ebook cover
The Marketing Mavens ebook cover
Trading in the Global Currency Markets, 3rd Edition ebook cover
Satisfaction: How Every Great Company Listens to the Voice of the Customer ebook cover
The Great Formula: for Creating Maximum Profit with Minimal Effort ebook cover
There's a Customer Born Every Minute ebook cover
The Marketing Gurus: Lessons from the Best Marketing Books of All Time ebook cover
POP!: Create the Perfect Pitch, Title, and Tagline for Anything ebook cover
Billing and Collections Best Practices ebook cover
101 Marketing Strategies for Accounting, Law, Consulting, and Professional Services Firms ebook cover
One-to-One Web Marketing: Build a Relationship Marketing Strategy One Customer at a Time ebook cover
A Primer for Integrated Marketing Communications ebook cover