Research Ebooks

Competitive Strategy for Media Firms ebook cover
$36.95
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The Handbook of Online Marketing Research: Knowing Your Customer Using the Net ebook cover
$32.60 $39.95
Research in Organizational Behavior ebook cover
$101.00
Beyond Listening: Learning the Secret Language of Focus Groups ebook cover
$34.99
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Pocketbook Power ebook cover
$20.60 $24.95
Product Experience ebook cover
$209.85 $225.00
Consumer Value ebook cover
$37.95
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The She Spot: Why Women Are the Market for Changing the World-And How to Reach Them ebook cover
$20.45 $24.95
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Sell the Brand First: How to Sell Your Brand and Create Lasting Customer Loyalty ebook cover
$27.85 $34.00
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The Focus Group Research Handbook ebook cover
$40.55 $49.95
Secrets of the Marketing Masters: What the Best Marketers Do -- And Why It Works ebook cover
$4.37 $4.95
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Slow Down, Sell Faster! ebook cover
$14.65 $18.95
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The eMarketplace: Strategies for Success in B2B eCommerce ebook cover
$20.60 $24.95
Applying Social Cognition to Consumer-Focused Strategy ebook cover
$54.95
The Marketing Performance Blueprint ebook cover
$18.99
Gen BuY: How Tweens, Teens and Twenty-Somethings Are Revolutionizing Retail ebook cover
$16.99
A / B Testing: The Most Powerful Way to Turn Clicks Into Customers ebook cover
$18.99
Commercialization of Innovative Technologies: Bringing Good Ideas to the Marketplace ebook cover
$73.99
Understanding Business Research ebook cover
$115.99
The Human Brand: How We Relate to People, Products, and Companies ebook cover
$18.99
Data Driven Marketing For Dummies ebook cover
$17.99
Social Media, Sociality, and Survey Research ebook cover
$59.99
Big Data Marketing: Engage Your Customers More Effectively and Drive Value ebook cover
$19.99
Customer's New Voice ebook cover
$29.99